Marketing Manager

Overview
We are seeking a dynamic and strategic Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess strong management capabilities, a comprehensive understanding of digital marketing tools, and excellent communication skills. This role offers an exciting opportunity to shape our marketing strategies, oversee campaigns, and collaborate across departments to achieve organisational objectives. The successful applicant will be responsible for developing innovative marketing solutions, analysing market trends, and managing a diverse team to deliver measurable results. Responsibilities

• Develop and implement comprehensive marketing strategies aligned with organisational goals.
• Oversee digital marketing campaigns including SEO optimisation, Google Ads, email marketing, and social media management.
• Manage content creation and copywriting for various platforms, ensuring consistency in brand messaging.
• Utilise tools such as Adobe Photoshop, WordPress, Microsoft Office (Word, PowerPoint, Excel), and Google Analytics to monitor campaign performance and generate insights.
• Coordinate with cross-functional teams to ensure seamless project management and timely delivery of marketing initiatives.
• Analyse market trends and competitor activities to identify opportunities for growth in B2B and B2C markets.
• Lead the organisation’s B2B marketing efforts by establishing strategic partnerships and client engagement plans.
• Supervise the marketing team, providing leadership, mentorship, and performance evaluations.
• Prepare reports on campaign effectiveness and present findings to senior management.
• Manage budgets effectively while maintaining high standards of quality across all marketing activities.

Skills

• Proven management experience with strong leadership qualities.
• Expertise in SEO optimisation, Google Ads, Google Analytics, and email marketing platforms.
• Proficiency in Adobe Photoshop, WordPress, Microsoft Office Suite (Word, PowerPoint, Excel), and IT tools relevant to digital marketing.
• Excellent analysis skills with the ability to interpret data to inform strategic decisions.
• Strong copywriting skills with an eye for compelling content creation.
• Experience in social media management across multiple platforms.
• Knowledge of B2B marketing strategies and organisational branding techniques.
• Exceptional communication skills in English—both written and verbal—with the ability to present ideas clearly and persuasively.
• Strong organisational skills with effective time management to handle multiple projects simultaneously. This role is ideal for a proactive professional eager to make a significant impact within a vibrant organisation committed to innovative marketing practices.

Job Types: Full-time, Permanent, GraduatePay: £35,430.69-£36,000.00 per yearBenefits:

• Casual dress
• Flexitime
• UK visa sponsorship

Work Location: Hybrid remote in Newcastle upon Tyne