Marketing Executive

We are seeking a talented Marketing Executive to drive marketing initiatives for our recruitment-based company. As a Marketing Executive, you'll be responsible for creating and implementing effective marketing strategies, managing advertising campaigns, and enhancing brand awareness. Your goal is to engage the market, attract potential clients, and contribute to our continuous growth. Responsibilities:

• Collaborate with cross-functional teams to create and execute marketing strategies aligned with business objectives.
• Develop detailed marketing plans, considering target audiences, channels, and key performance indicators (KPIs).
• Craft compelling narratives that resonate with potential clients and differentiate our services.
• Conduct thorough market research to identify trends, competitive landscape, and customer preferences.
• Analyze data to refine marketing strategies, optimize budget allocation, and measure campaign effectiveness.
• Stay informed about industry developments and adjust tactics accordingly.
• Maintain brand consistency across all touchpoints (website, social media, collateral, etc.).
• Create engaging content, including blog posts, newsletters, and case studies.
• Manage external communication channels (press releases, interviews, etc.) to enhance brand visibility.
• Oversee social media accounts, develop content calendars, and engage with followers.
• Monitor website traffic, SEO performance, and user behavior to improve online presence.
• Implement paid advertising campaigns (Google Ads, social media ads) and track ROI.
• Plan and execute events (webinars, workshops, conferences) to connect with clients and candidates.
• Explore sponsorship opportunities at industry events and build relationships with relevant partners.
• Work closely with sales and recruitment teams to align marketing efforts with lead generation and candidate acquisition.
• Provide sales enablement materials (pitch decks, brochures) to support business development.
• Monitor campaign performance using tools like Google Analytics, CRM systems, and social media analytics.
• Prepare regular reports on KPIs, conversion rates, and marketing ROI.
• Use insights to refine strategies and optimize resource allocation.

Requirements and Skills:

• Proven track record as a marketing executive or in a similar role.
• Ability to interpret data, identify trends, and make data-driven decisions.
• Generate innovative ideas for campaigns and content.
• Excellent written and verbal communication skills.
• Ability to perform multiple tasks and meet deadlines.
• Proficiency in MS Office, marketing software, and social media platforms.
• Stay agile in a dynamic industry.
• Full UK driving license with access to own vehicle (Fuel allowance will be provided).

Experience: 1 year in MarketingJob Types: Full-time, PermanentPay: £12.30 per hourExpected hours: 40 per weekBenefits:

• Additional leave
• Casual dress
• Company events
• Company pension
• Discounted or free food
• Employee discount
• Sick pay
• Store discount
• UK visa sponsorship

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Chelmsford CM1: reliably commute or plan to relocate before starting work (preferred)

Experience:

• Marketing: 1 year (required)

Licence/Certification:

• UK Driving Licence (required)

Work Location: In personReference ID: MarketingExecutive