Marketing and Brand Development Manager

Job Title: Marketing and Brand Development ManagerSOC Code: 2432 Marketing and commercial managersLocation: London Duties:

• Develop and execute marketing strategies to grow company’s UK presence, with a focus on promoting Asian cultural heritage and art.
• Position the company as a leading platform for Asian artists in the UK.
• Design and implement marketing campaigns across digital and offline platforms to attract artists, collaborators, and customers.
• Build and manage relationships with Asian artists, clients, and collaborators, especially within Chinese-speaking communities.
• Oversee the creation of marketing for diverse audiences..
• Ensure all communications reflect the brand’s values and commitment to cultural integrity.
• Manage marketing budgets, ensuring cost-effective campaigns while maximising impact.

Where the job sits on the hierarchy chart: This position is part of the core management team and reports directly to the Company DirectorSalary: £46,500 + incentive/bonus Skill, experience and qualification required:

• Language: Proficiency in English and at least one Asian language (Chinese preferred).
• UK Degree: UK Bachelor’s degree or above in Fashion or Art, with experience studying in the UK to ensure an understanding of both British and Asian cultures.
• Proven experience in marketing, brand management, or cultural promotion, ideally in art, fashion, or creative industries.
• Strong knowledge of Asian cultures, especially Chinese heritage and art traditions.
• Excellent communication and interpersonal skills, with the ability to convey cultural narratives to diverse audiences.
• Proficiency in using marketing tools and platforms, including social media, content creation, and analytics software.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Creative thinking and a passion for promoting cultural heritage in UK market.
• Other: Willingness to travel internationally as needed to support the company’s business expansion in European and Asian markets.

Job Type: Full-timePay: £44,954.00-£46,500.00 per yearBenefits:

• Company events
• Company pension
• Free or subsidised travel
• UK visa sponsorship

Schedule:

• Monday to Friday

Experience:

• Core department Management: 3 years (preferred)

Work Location: In personReference ID: 2432 Marketing and commercial managers